Search Engine Optimization (SEO) is the pursuit of boosting the quality and quantity of website traffic thru organic rankings from search engines like Google and Bing.
In our client reporting and analytics, this traffic source is often referred to as “organic search” traffic as it excludes any direct, social, or advertising traffic channels
Our search engine optimization agency often explains our SEO approach by outlining the three “C’s of SEO”. These are content, code, and connections.
While the clicks and rankings might be free, the sweat equity in maintaining content, development, and domain authority can be time consuming and competitive.
Every long-term SEO campaign should be rooted in focusing on all aspects of SEO for a comprehensive approach.
93% of online experiences begin with a search engine. Ranking organically is one of the best way to grow your business as 61% of searchers and potential customers research online before making a purchase decision.
Organically ranking on the first page of search engine results significantly increases the number of users to your website because 75% of people don’t click past the first page of search results and 70%-80% of people choose to skip past PPC ads, choosing only organic rankings to click on.
While its difficult to measure direct ROI impact of this long-term digital marketing strategy, SEO increases the likelihood of users finding your website and often improves sales and revenue across many other channels.
Whether you run a local brick-and mortar business or a multi-national corporation, SEO strategies should be at the forefront of your digital marketing plan.
By letting our experts start with a SEO proposal we will be able to quickly audit and develop a 30 day strategy to quick gain easy SEO wins and remove penalties you may be giving yourself.
SEO is a long-term marketing investment into your business. Therefore, it requires regular assessments, site optimizations, and analysis to ensure optimizations stay current with algorithm updates and business goals!
We work with several agencies and clients and understand how to work with different SEO scopes and marketing teams. Our goal to help develop a plan and execute the right compliment of SEO services that partners well with your team.
1. Custom SEO Solutions
SEO add-ons or “packages” often result in fewer SEO wins and miss Google algorithm opportunities that are unique to your business.
Even worse, antiquated search engine optimization can go beyond doing nothing at all by creating penalties for yourself.
2. Transparency & Partnership Approach
There are no trade secrets or “magic sauce” with our SEO strategies. Google’s Algorithm is much smarter today and our experience and results prove hard work and persistence are the main ingredients for SEO success.
3. We Set Proper SEO Expectations
Google is known to make 2-3 major algorithm updates every year that tend to shake up rankings. SEO also doesn’t happen in a vacuum and your competition is trying to rank as well.
Most ranking updates are aimed at delivering better results based on searcher intent and filtering out any websites that only focus on shortcuts to get Google to rank their site.
The good news is we have a proven track record of helping clients improve their organic traffic and rankings. Similar to hiring a stock broker, you may not know how fast you will grow, but you want to hire an SEO agency that focuses on fundamentals first and has proven history of success.
Learn more about our SEO agency by seeing how we have helped other clients implement a search engine strategy that puts them ahead of their competition in search engine results.
Off-page SEO is often the forgotten part of SEO or just boiled down to link building. Allow us to show you how we can enhance the reputation of your brand across the web and boost your domain authority with our SEO services.