How Can the Google Search Console URL Inspection Tool Help You?

The strong focus on SEO recently has led many companies to redirect their energy into SEO strategies. When it comes to search engine optimization, all of your efforts are wasted

Tips for Optimizing Your Google My Business (GMB) Listing

Marketing a local business is no easy task. Unfortunately, many local businesses struggle to control their online presence, especially when there are so many places online that need managing. At

The Importance of Investing in Quality Content

For years now, marketing companies have been telling clients that content is important for SEO efforts. However, that doesn’t necessarily tell the whole truth. The fact of the matter is

How Keeping Your Sitemap Relevant Boosts SEO

Search engine optimization (SEO) is one of the most talked about factors affecting digital marketing strategy in today’s marketing world. One of the less talked about points is how your

How Should I Explain SEO to Digital Newbies?

As a digital marketer, you know just how important SEO is to your clients’ marketing efforts. However, it can be really difficult to put all of the benefits of SEO

How to Increase Your Website’s Domain Authority (DA)

Domain Authority, also referred to as DA, is one of the most talked-about factors for ranking well in search engines. However, many people still find it difficult to increase their

Store Visits – The New Beta Tool in Google Analytics

Consumer behavior has changed dramatically over the past decade.  More and more consumers go online to research the best restaurants, find product reviews, and so on. E-commerce sales continue on

Introducing Google My Business Complaint Form

Until now, the best options for reporting Google My Business (GMB) issues that hurt your local SEO efforts was honestly Twitter. In fact, you can still tweet issues to @GoogleMyBusiness

The Great Google 4-Star Ratings Attack of 2018: The Who, What, Where… but Why?

While many Americans watched Football last weekend, I was watching tons of “fake” ratings pollute Google Reviews with bogus 4-star ratings. If I told you over 2 million ratings were

Nacho Analytics Review: Data Case Study After Day One Release

Nacho Analytics is brilliant! I’ll even concede that this tool might be God Mode for the internet. However, today is not going as well as I (and they) had hoped.