How to Write Engaging Website Copy That Converts

writing website copy

  If you’re a business trying to get traffic to your website, website copy and content are two important elements that can help you sell your product and improve user experience on your site. Many websites may have an appealing, sophisticated design, but if your copy isn’t up to par, it can affect how well […]

9 Tips to Help You SEO Optimize Your Blog Posts

optimize blog posts

Creating blogs is good for your search engine rankings, but did you know that you also need to optimize these blogs? Search engine optimization (SEO) is a critical factor in your blog’s and website’s visibility. If you are taking the time to write blogs, you want people to be able to find all of the […]

Flesch Reading Ease Test: What Readability Means for SEO


In the world of search engine optimization (SEO), there are many metrics and tools that can help you create user-focused content that search engine algorithms love. Readability is just one of these metrics that writers, businesses, and marketers get hung up on as they produce online content. As you start learning about readability, you will […]

How Will SEO and Content Marketing Continue to Merge in 2020?

and content marketing are both popular options for those looking into digital marketing services. Digital marketers often suggest content marketing to clients who are interested in SEO services as part of a full-service package. You’d be hard-pressed to find a digital marketer or SEO expert that doesn’t include content marketing in with their other SEO […]

The Comprehensive Guide to Creating Content for Your Website

Marketers are all about high-quality content in today’s fast-paced, highly competitive world of search engine rankings. At the end of the day, everything comes back to content. Your social media presence and search traffic, PPC campaigns, SEM strategy, and more all hinge on having great content on your website. Since 77 percent of Internet users […]

What is E-A-T, and How Does It Affect SEO?

Google can be a secretive company when it comes to updates and algorithm changes. However, one thing the company is not secretive about is its goal to provide its users with the highest-quality, most relevant content from industry experts. Old search engine optimization (SEO) practices involved buying spammy links and stuffing short content pieces with keywords, […]

Keywords 101: How to Outrank Your Competitors


We talk a lot about rankings in search engines. Keywords are a pivotal aspect of your search engine rankings. Outranking other businesses in search engines is likely to help earn you more customers. So, how can you outrank your competitors? Use keywords to your advantage! Here are a few tips from Rank Fuse.   Determine […]

Keywords 101: How Many Keywords to Target Per Page

Targeting Keywords

Back to the tricky topic of keywords? These pesky buggers can be a real challenge for those who aren’t familiar with SEO. At Rank Fuse, we get many clients that are unsure of just how many keywords they should be trying to target on a single page of their website. Fortunately, we have some advice. […]

Keywords 101: How to Determine Valuable Keywords


In the content marketing world, keywords hold a lot of power. However, it can be difficult for some companies to correctly determine what keywords they should be using in their content. As experts in all things SEO, the content strategy team at Rank Fuse has a little advice for determining which keywords are valuable for […]

7 Misconceptions About Content Marketing

Content marketing is a valuable resource that not everyone is using. In a world where social media marketing and paid search are the hot topics in the marketing world, content marketing isn’t getting the recognition it deserves. The reason may be that some people have strong misconceptions about what content marketing is and how it […]

7 Most Common SEO Mistakes

Content marking isn’t an easy task. The Internet is constantly evolving, and that means that marketers need to be continuously changing as well. One thing that hasn’t changed is the need for a solid SEO strategy. Search engine optimization itself is always changing, too. With a process that is always in flux, it is very […]

How to Use Holidays as a Marketing Tool for Your Business


We all know that the holiday season is just around the corner, and for many businesses, the holiday season is the busiest time of year. While you may understand that sales will increase during the holidays, you may need a little help maximizing your sales during this time of year. If someone were to ask […]