Rank Math vs. Yoast SEO: Which WordPress Plugin Reigns Supreme in 2025?

If you’ve spent any time in the trenches of WordPress SEO, you know that the plugin you choose can be a real game-changer. It’s the digital multitool in your back pocket, helping you dial in everything from meta descriptions to sitemaps. For the longest time, Yoast SEO was the undisputed king of the hill. But in recent years, a seriously impressive challenger has stepped into the ring: Rank Math.

Here at Rank Fuse, we’re constantly testing and re-evaluating the tools of our trade to make sure we’re using the most powerful and efficient solutions for our clients. So, the question on everyone’s mind is, which one is actually better for your site in 2025? I’ve been working mostly with YOAST for years, and while both are solid contenders, one has a clear edge for most users – especially when looking for a free option.

Let’s break it down.

The Big Picture: More Power for Free

Right out of the gate, the biggest difference you’ll notice is what you get for free. I’m a big believer in getting the most bang for your buck, and this is where Rank Math really starts to pull ahead. Many of the features you have to pay for in Yoast SEO Premium—like optimizing for multiple keywords, internal linking suggestions, a built-in redirect manager, and more advanced schema options—are included in the free version of Rank Math. Rank Math also offers 404 error monitoring out-of-the-box, something Yoast doesn’t provide at all.

Feature Face-Off

This isn’t just about the number of features, but how they empower you to do better SEO. Both plugins handle the basics well, like on-page SEO analysis and XML sitemaps. But when you dig into the details, the differences become clear.

Here’s a look at how they stack up on some key functionalities:

Rank Math vs Yoast SEO — On-Page Features (Free vs Paid)

Side-by-side comparison for the RankFuse.com blog (authored by Kevin Pike).

On-Page SEO Feature Matrix

As you can see, Rank Math offers a more comprehensive toolkit without asking you to open your wallet. The automatic image SEO and built-in 404 monitor are huge time-savers, and having a redirect manager included is essential for anyone serious about maintaining their site’s health over the long term.

For content-focused folks, Yoast’s readability module is more comprehensive (passive voice, sentence length, transition words, and now inclusive language) compared to Rank Math’s more basic readability scoring.

My Take: Which One Should You Choose?

After countless hours using both plugins on my own sites and for our clients at Rank Fuse, my recommendation for most people has changed from YOAST SEO to Rank Math this year.

In my experience, Rank Math’s modular design can be lighter on server resources, which can help with site speed — an important ranking factor. The ability to handle so much within one free plugin simplifies your workflow and your plugin list. For power users and agencies, the premium version of Rank Math is also more affordable and offers unlimited site licenses, which is a huge win.

However, that doesn’t mean Yoast is a bad choice.

You might still prefer Yoast SEO if:

  • You’re an absolute beginner and find the simple red-orange-green “traffic light” system less intimidating. But I have deeper thoughts on what that system really means, article here.

  • You’re already deeply invested in the Yoast ecosystem and comfortable with its interface.

  • Your needs are very basic, and you only require the core on-page optimization features.

The Final Word

In the fast-evolving world of SEO, you need a tool that can keep up. While Yoast built the foundation that many of us learned on, Rank Math has taken that foundation and built a skyscraper. It’s more powerful, more efficient, and provides incredible value.

If you’re still deciding, I recommend trying Rank Math’s free version. Its one-click migration tool makes it incredibly easy to switch from Yoast without losing any of your existing SEO data. Rank Math Pro starts at $6.99/month billed annually for unlimited sites, while Yoast Premium is $118.80/year per site — a major cost difference for agencies or anyone managing multiple domains.

Making the right choice here can save you time, money, and a lot of headaches down the road, freeing you up to focus on what really matters: creating fantastic content that ranks.

Bonus Tip

While Rank Math Pro already covers an extensive list of Schema types, Schema Pro can be valuable if you need more granular customization or want to manage Schema independently of your SEO plugin. Here at Rank Fuse we have a lifetime license and are adapting to our clients’ SEO, content, and Schema needs all the time.

If you want us to help install and configure SEO plugins for you, let’s talk

Recent Posts

FeatureYoast SEO (Free)Yoast SEO (Premium)Rank Math (Free)Rank Math (Pro)
Pricing$0$118.80 / year (ex VAT)$0$6.99 / month billed annually (renews at $7.99 / month = $95.88 / year)
Focus Keywords per Page1 (single focus keyword).Multiple (optimize for up to 5 keywords/synonyms).Multiple (optimize for up to 5 keywords).Multiple (up to 5 keywords).
SEO Content AnalysisYes — SEO analysis with keyword usage checks; includes readability meter.Yes — SEO + readability; adds related keyphrase suggestions.Yes — SEO analysis with combined numeric score (includes basic readability).Yes — same as free.
Readability & Writing SuggestionsYes (basic readability feedback).Yes (advanced, includes inclusive language check).Yes (basic, merged into overall score).Yes — same as free.
Internal Linking SuggestionsNo.Yes — real-time internal link suggestions.Yes — included free.Yes — included.
Redirect Manager (301/302)No.Yes — built-in redirect manager.Yes — included free.Yes — with advanced options.
404 Error MonitoringNo.No.Yes — included free.Yes — included.
Schema Markup TypesBasic default schema (Article/WebPage).Expanded — additional types via bundled modules.Extensive — many preset types + schema builder.Extensive++ — adds Video/News & more.
Local SEO FeaturesNo.Yes — Local SEO module.