If you’ve spent any time in the trenches of WordPress SEO, you know that the plugin you choose can be a real game-changer. It’s the digital multitool in your back pocket, helping you dial in everything from meta descriptions to sitemaps. For the longest time, Yoast SEO was the undisputed king of the hill. But in recent years, a seriously impressive challenger has stepped into the ring: Rank Math.
Here at Rank Fuse, we’re constantly testing and re-evaluating the tools of our trade to make sure we’re using the most powerful and efficient solutions for our clients. So, the question on everyone’s mind is, which one is actually better for your site in 2025? I’ve been working mostly with YOAST for years, and while both are solid contenders, one has a clear edge for most users – especially when looking for a free option.
Let’s break it down.
The Big Picture: More Power for Free
Right out of the gate, the biggest difference you’ll notice is what you get for free. I’m a big believer in getting the most bang for your buck, and this is where Rank Math really starts to pull ahead. Many of the features you have to pay for in Yoast SEO Premium—like optimizing for multiple keywords, internal linking suggestions, a built-in redirect manager, and more advanced schema options—are included in the free version of Rank Math. Rank Math also offers 404 error monitoring out-of-the-box, something Yoast doesn’t provide at all.
Feature Face-Off
This isn’t just about the number of features, but how they empower you to do better SEO. Both plugins handle the basics well, like on-page SEO analysis and XML sitemaps. But when you dig into the details, the differences become clear.
Here’s a look at how they stack up on some key functionalities:
Rank Math vs Yoast SEO — On-Page Features (Free vs Paid)
Side-by-side comparison for the RankFuse.com blog (authored by Kevin Pike).
On-Page SEO Feature MatrixFeature | Yoast SEO (Free) | Yoast SEO (Premium) | Rank Math (Free) | Rank Math (Pro) |
---|---|---|---|---|
Pricing | $0 | $118.80 / year (ex VAT) | $0 | $6.99 / month billed annually (renews at $7.99 / month = $95.88 / year) |
Focus Keywords per Page | 1 (single focus keyword). | Multiple (optimize for up to 5 keywords/synonyms). | Multiple (optimize for up to 5 keywords). | Multiple (up to 5 keywords). |
SEO Content Analysis | Yes — SEO analysis with keyword usage checks; includes readability meter. | Yes — SEO + readability; adds related keyphrase suggestions. | Yes — SEO analysis with combined numeric score (includes basic readability). | Yes — same as free. |
Readability & Writing Suggestions | Yes (basic readability feedback). | Yes (advanced, includes inclusive language check). | Yes (basic, merged into overall score). | Yes — same as free. |
Internal Linking Suggestions | No. | Yes — real-time internal link suggestions. | Yes — included free. | Yes — included. |
Redirect Manager (301/302) | No. | Yes — built-in redirect manager. | Yes — included free. | Yes — with advanced options. |
404 Error Monitoring | No. | No. | Yes — included free. | Yes — included. |
Schema Markup Types | Basic default schema (Article/WebPage). | Expanded — additional types via bundled modules. | Extensive — many preset types + schema builder. | Extensive++ — adds Video/News & more. |
Local SEO Features | No. | Yes — Local SEO module. |