How to Write Engaging Website Copy That Converts
Lauren Underwood November 22, 2021
If you’re a business trying to get traffic to your website, website copy and content are two important elements that can help you sell
Lauren Underwood is a Content Writer for Rank Fuse Digital Marketing. She graduated from the University of Kansas in 2020 with a degree in English and a minor in French. As an avid book lover, Lauren always knew she wanted to be a writer. While her all-time favorite genre to write in will always be fiction, Lauren has editorial and content writing experience as well. She has written editorial articles that were published and featured in Kansas City Magazine and has also devoted time to writing novels of her own.
Originally from Colorado, Lauren enjoys anything in the outdoors, weightlifting, and being with her dog, Fen. Also referred to as Fenjamin or Fennelson, Fen is a silly shepherd mix puppy that is constantly trying to outsmart Lauren and get more treats. They spend a lot of time together playing fetch at the dog park. Lauren also likes reading thriller novels and young adult fantasy, and she’s a huge Grey’s Anatomy and New Girl fan.
If you’re a business trying to get traffic to your website, website copy and content are two important elements that can help you sell
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