Firefox Browser is [Now] Blocking Google Analytics By Default

On the Mozilla Blog last week, Dave Camp, Senior Vice President of Firefox, announced that the browser he manages will now block known third-party cookies, including Google Analytics by default.

SEO Now and Then: How Optimization Has Developed the Past 10 Years

Digital marketing is the highest increasing form of marketing and has become one of the most influential marketing channels. Digital marketing is continuously progressing and changing to better fit users’ needs.

Store Visits – The New Beta Tool in Google Analytics

Consumer behavior has changed dramatically over the past decade.  More and more consumers go online to research the best restaurants, find product reviews, and so on. E-commerce sales continue on

The Great Google 4-Star Ratings Attack of 2018: The Who, What, Where… but Why?

While many Americans watched Football last weekend, I was watching tons of “fake” ratings pollute Google Reviews with bogus 4-star ratings. If I told you over 2 million ratings were

Nacho Analytics Review: Data Case Study After Day One Release

Nacho Analytics is brilliant! I’ll even concede that this tool might be God Mode for the internet. However, today is not going as well as I (and they) had hoped.

Google Analytics and GDPR: What Marketers Need to Know

Google Analytics and GDPR: What Marketers Need to Know Google Analytics is a tool that many companies use to monitor their website traffic and marketing channels online. The straightforward nature

Google Search Console – Solved: Index Coverage Issues

The new Google Search Console is doing a great job of many new things including expanding keyword data and informing users of any index errors on their websites. While that

Basic Google Analytics Filters Everyone Should Be Using

When it comes to viewing data in Google Analytics, it can be difficult to parse through all the information on your computer screen. Fortunately, Google Analytics Filters can help you

What’s in Store for the Future of SEO?

As the times change, so too does the face of SEO. In 2017 we saw the rise of better content marketing, changes in how Google displays search results, but what

7 Misconceptions About Content Marketing

Content marketing is a valuable resource that not everyone is using. In a world where social media marketing and paid search are the hot topics in the marketing world, content