Not All Content Is Good Content: How To Lose Authority With Thin Content

Have you ever been at a party and found yourself stuck listening to somebody talk at length about some topic or other they clearly know nothing about? Tedious, isn’t it?

What You Need To Know About The Google Places Dashboard

Prior to the dawn of the computer age, when starting a new business you’d hang out your shingle, turn on the lights, and open the doors. You’d display your wares

A wise man once said that the only constant in the universe is change. Too true. So, it should come as no surprise that Google is, once again, making a

Road trips are always a good time – especially when you’re invited to see a place that’s not normally easy to access (e.g., Fort Knox in Kentucky, Area 51 in

Search retargeting has been part of the pay-per-click (PPC) campaign menu for some time now (2010, to be exact), but Google is putting an interesting spin on the oft-used search

An interesting thing happened in August with Google. Maybe you noticed it, maybe you didn’t. Google reduced the number of listings on their search engine results pages from ten listings

For the purposes of this article, the term “yellow pages” is meant to refer to any non-specific telephone directory of businesses that was commonly printed on yellow paper (of which

This is Part 2 of the Search Marketing Expo East 2011 wrap-up. The Search Marketing Expo in New York, also known as SMX East, concluded September 15th after three days

The Search Marketing Expo in New York, also known as SMX East, wound up festivities on September 15th after three days of speakers and programs that bill themselves as the

Decades ago, before we had access to Google, Bing, and the whole of the Internet providing the world at our fingertips, search was a laborious, time-consuming effort. For instance, if