Have you noticed the revolution going on when it comes to buying local? People throughout the nation are elevating their purchase pleasure by tapping into local and regional players for

Ever feel like Google’s quest for a friendlier mobile environment is a bit like a version of the old children’s game “Mother May I”? You ask a question with the

Google Introduces Automatic Item Updates For PLAs

For most, this feature seems like a long time coming for Google. With most eCommerce systems now capable of complex micro-data and product feeds in real-time, it feels like product-listing-ads (PLA’s) have

Bing’s New Keyword Stuffing Filter To Impact 3% of Search Queries

If you’re in the business of search engine optimization it’s fair to assume that you’re always looking for new ways to return higher rankings in the SERPs. In the earliest

Google Algorithm Changes, Again, with HTTPS Everywhere Update

This month webmasters received an obvious and intentional nudge toward HTTPS encryption courtesy of Google. The change will give “bonus” points for websites that convert from an HTTP site to

In a handful of high-profile cases that have made waves in the SEO blogosphere, Google’s webspam team has recently penalized a few big-name websites for bad SEO practices. Most recently,

Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single

Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would

The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital

Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links